Hello. I am Sam.
I try to make photographs that make you feel strange/sad/funny/happy/hungry/angry/hangry/at home/weird/emotional/alive.
Hopefully, not all of those things at the same time.



A set of key visuals depicting the suite of services offered by St Luke’s.
The final prints will be displayed as murals at St Luke’s Hospital in Bukit Batok.
Client: St Luke’s Hospital
Stills Assistant: Stills Network
Prop Master: Sandra Sek
Agency: TEAM LEWIS
The final prints will be displayed as murals at St Luke’s Hospital in Bukit Batok.
Client: St Luke’s Hospital
Stills Assistant: Stills Network
Prop Master: Sandra Sek
Agency: TEAM LEWIS







Our assignment to document MOH’s Covid-19 journey took us from a cold chain vaccine warehouse, to a buzzy call centre to the office of the next prime minister. Read the book here.
Client: Ministry of Health
Stills Assistant: Joshua Foo
Agency: The Nut Graf
Design: Couple
Client: Ministry of Health
Stills Assistant: Joshua Foo
Agency: The Nut Graf
Design: Couple
IT TAKES A GREAT DEAL




A visual exploration of the stories behind the FairPrice brand for the group’s 50th anniversary book.
Client: FairPrice Group
Agency: Nut Graf Stills Assistants: Zam, Joshua Foo, Lan Yu
Art Department: Michelle Cheong, Rachel Rina